Browsing Research Papers by Author "Rukshan, A."

Browsing Research Papers by Author "Rukshan, A."

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  • Automated usability testing: Analysing asia web sites 
    Rukshan, A.; Baravalle, A. (University of Kelaniya, Sri Lanka, 2012-11-30)
    Web usability is continuing to be a pressing problem. For number of years researchers have been developed tools for doing automatic web usability testing. This study uses our own PHP, and MySQL based tool AWebHUT: Automated ...
  • Cross-Cultural Web Design Guidelines 
    Rukshan, A.; Thompson, N.; Murray, D. (ACM, 2017-04-04)
    Adapting web pages to cultural preferences has been shown to improve communication effectiveness. However, the lack of a set of research-based web design guidelines or best practices renders the creation of culturally ...
  • Cross-Cultural Web Usability Model 
    Rukshan, A.; Thompson, N.; Murray, D. (Springer, Cham, 2017-10-04)
    Research shows that different user interfaces are needed for successful communication with different cultural groups, yet studies on cross-cultural website usability are limited. This research works towards creating a ...
  • Cultural Factors and the Role of Privacy Concerns in Acceptance of Government Surveillance 
    Thompson, N.; McGill, T.; Bunn, A.; Rukshan, A. (John Wiley & Sons, Inc, 2020-04-27)
    Though there is a tension between citizens' privacy concerns and their acceptance of government surveillance, there is little systematic research in this space and less still in a cross-cultural context. We address the ...
  • Factors Influencing Adoption of Digital Marketing by the Supermarkets in Sri Lanka 
    Jayamali, M.D.R.; Rukshan, A.; Kajanthy, V. (AIS Electronic Library (AISeL), 2023-12-02)
    Digital marketing is quickly becoming more popular for product sourcing, allowing businesses to engage with customers and gain a competitive edge. In an ever-changing business environment, supermarkets need to create a ...
  • An ICT-based real-time surveillance system for controlling dengue epidemic in Sri Lanka 
    Rukshan, A.; Miroshan, A. (Faculty of Management Studies and Commerce, University of Jaffna, 2014-05-16)
    Dengue is a notifiable communicable disease in Sri Lanka since 1996. Dengue fever spread rapidly among people living in most of the districts of Sri Lanka. The present notification system of dengue communicable diseases ...
  • The Impact of Social Media Marketing Activities on Consumers Purchase Intention towards Handloom Clothes in Eastern Province, Sri Lanka 
    Noufa, S.S.; Rukshan, A.; Shanmuganathan, K. (Department of Business Management, Wayamba University of Sri Lanka, 2022-12-30)
    Nowadays, Social Media Marketing (SMM) is a powerful promotional tool for influencing consumers’ purchase intention. The aim of this study is to explore the impact of SMM activities such as entertainment, customization, ...
  • The Influence of User Culture on Website Usability 
    Rukshan, A.; Thompson, N.; McGill, T.; Murray, D. (Academic Press, Inc, 2021-02-11)
    Modern web technologies provide a highly customizable and dynamic interaction medium, yet their potential to accommodate individual user preferences and needs is largely untapped. This research empirically demonstrates the ...
  • Natural Language Web Interface for Database (NLWIDB) 
    Rukshan, A.; Rukshan, P.; Mahesan, S. (SEUSL, 2013-07-07)
    It is a long term desire of the computer users to minimize the communication gap between the computer and a human. On the other hand, almost all ICT applications store information in to databases and retrieve from them. ...
  • A quantitative approach to usability evaluation of web sites 
    Rukshan, A.; Baravalle, A. (University of East London, UK, 2011-01-01)
    Web usability arose as research field at the very beginning of the Internet era. The term "Internet" was formally defined in October 1995; nevertheless Nielsen wrote his first article on web usability in May 1995, and ...
  • Technical efficiency of brinjal farmers in Sri lanka: Translog production frontier approach 
    Thayaparan, A.; Gunathilaka, G.Y.N.; Pirathepan, T.; Rukshan, A. (University of Jaffna, 2019)
    This study estimates the technical efficiency and it identifies the determinants of brinjal farmers in Vavuniya district, Sri Lanka. The multi-stage sampling method was employed with cross sectional data in selection of ...
  • Towards cultural translation of websites: a large-scale study of Australian, Chinese, and Saudi Arabian design preferences 
    Rukshan, A.; Thompson, N.; Murray, D. (Taylor and Francis, 2017-01-06)
    Since websites are developed and maintained by different cultures, web page design may be influenced by the originating culture. This study examines the usage of design attributes between Australian, Chinese, and Saudi ...
  • Usability Perceptions of Culturally Adapted Web Pages 
    Rukshan, A.; McGill, T.; Thompson, N.; Murray, D. (f AIS Electronic Library (AISeL), 2021)
    The internationalization of websites should lead to highly usable web pages with excellent user experience. As a result, the understanding and implementation of users’ preferences for functionality, look, feel, and aesthetics ...
  • The Use of Gamification in the Knowledge Management Practices 
    Prasheenaa, J.; Rukshan, A. (AHFE International, 2023-08-23)
    This study develops a new conceptual model through an extensive review of previous literature and explains how gamification artifacts such as points rewarding is inducing intrinsic motivation and how those motivational ...

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