Green Fintech and Emerging Business Trends: Catalysing Sustainable Agriculture and Inclusive Growth in India

Abstract

Green fintech is emerging as a transformative force in promoting sustainable agriculture and inclusive growth in India. By integrating financial technology with environmentally sustainable practices, green fintech solutions offer innovative ways to enhance financial inclusion, optimize resource utilization, and mitigate the adverse environmental impacts of agriculture. This article explores the role of green fintech in advancing sustainable farming practices through digital payment systems, blockchain-based supply chains, AI-driven climate risk assessment, and green credit financing. The study highlights how green fintech enables small and marginal farmers to access financial services, such as microloans, crop insurance, and digital subsidies, fostering economic resilience. Furthermore, fintech-driven solutions promote precision farming, reducing carbon footprints and ensuring optimal resource efficiency. By leveraging digital financial services, farmers can adopt climate-smart techniques, access global markets, and contribute to India's broader sustainability goals. Despite its potential, challenges such as digital literacy, inadequate infrastructure, and regulatory constraints hinder the widespread adoption of green fintech in Indian agriculture. Addressing these barriers through policy interventions, public-private partnerships, and farmer-centric digital initiatives can enhance the impact of green fintech. This article provides strategic insights into how green fintech can drive sustainable agriculture while ensuring inclusive economic growth in India.