Virtual reality for client satisfaction in construction projects: a stakeholder-centric approach

Abstract

This study examines the relationship and impact between virtual reality usage and client satisfaction among construction project stakeholders. A quantitative approach was implemented, utilizing a questionnaire survey distributed to 100 respondents from the construction field. The survey included measures of virtual reality elements, such as satisfaction of use and types of technologies utilized, as well as validated variables to assess client satisfaction, including virtual environment, virtual presence, sensory feedback, and interactivity. The client's unmet needs are the major problem; there is variance in how the client explains it and how the project manager and team understand it. This research features a virtual presentation in which the client can enter into the virtual project environment and make sure to make changes in the project as per their expectations before the project begins by using virtual reality. The goal of this research is to assess the influence of virtual-based project management on the satisfaction of clients. A Google form was used to collect data from a random sample. The collected data was then analyzed to see its impact on each component. The data were analyzed using correlation and regression analysis methodologies employing IBM SPSS's analytical capabilities. The researcher was able to determine by analyzing the relationship and impact of VR-based project management on the satisfaction of clients by applying projects in the construction industry, according to the analysis completed after the study. The research sector will be encouraged to use VR-based project management to satisfy clients as a result of the findings of this study. In future, it may be used as an innovative tool in the process of knowledge areas in project management